Everything people ask before they start

35 questions on pricing, payments, business types and what Storzu does and does not do. The eight most common are also on the homepage.

What is Storzu?Common+

Storzu is a website, storefront, and business-operations platform. A business can launch a branded website or online store, publish products or services, take orders, bookings, appointments, and payments, communicate with customers over WhatsApp, SMS, and email, and manage day-to-day operations from one dashboard. It works for retail, restaurants, services, professional practices, property enquiries, and stays.

Is Storzu really free?Common+

Yes. Storzu's Free forever plan is free forever — ₹0, no credit card required. It includes 10 products or services, 30 orders per month, a free QR code, WhatsApp order links, 20 welcome AI credits, and email support. You upgrade only when you want your own domain, online payments, appointments, a bigger catalog, or the Design Studio.

How much does Storzu cost?+

Storzu has four plans. Free forever is ₹0. Growth is ₹199/month (₹1,999/year), Growth Plus is ₹299/month (₹2,999/year), and Pro is ₹599/month (₹5,999/year). GST is added where applicable. A custom domain, when you buy one through Storzu, is billed separately from the subscription.

Does Storzu take a commission on my sales?Common+

No. Storzu charges no per-order commission. In the supported bring-your-own-gateway model, customers pay through your own Razorpay, Stripe, PayPal, or Cashfree account, or by cash on delivery or direct UPI — so sale proceeds settle directly to your account and Storzu never holds your money. Storzu earns from its subscription plans and optional add-ons, not a cut of each order.

Is there a limit on the number of orders I can receive?+

Paid plans (Growth, Growth Plus, Pro) include unlimited orders with no per-order fee. The Free plan includes 30 orders per month. Other limits — catalog size, images, AI credits, messaging credits, and staff accounts — vary by plan.

What kinds of businesses can use Storzu?Common+

Retail and product sellers (fashion, jewellery, beauty, grocery and kirana, electronics, home décor, books and gifts, plants, pharmacy, pet supplies); food businesses (restaurants, cafés, bakeries, home bakers, tiffin and catering); service businesses (coaching and classes, fitness, repair and laundry, home services, interior design, events, consulting); professional practices (doctors, advocates, consultants); and property and stay businesses (real estate, farm stays, accommodation). Storefronts, terminology, and workflows adapt to each category.

Can I sell services and take bookings, not just products?+

Yes. Service providers list services, batches, and class schedules with Book Now, Get Quote, or Enrol actions. Professional practices such as doctors, advocates, and consultants get an appointment system with timed slots or token/queue modes, configurable duration and capacity, blackout dates, and database-level double-booking prevention.

Can restaurants take orders on Storzu?+

Yes. Restaurants and food businesses get a menu-first storefront with menu sections, veg/non-veg/egg indicators, add-ons and modifier groups (like portion or spice level), and dine-in, takeaway, or delivery order types — including grocery-style delivery time slots for kirana and grocery stores.

Can I take appointments and manage a professional practice?+

Yes. Doctors, dentists and clinics, advocates and law firms, chartered accountants (CA), company secretaries (CS), architects, and consultants (and coaches, designers, photographers, and other professionals) get a dedicated practice website with a profile, practice areas, consulting hours, and appointment or consultation booking (timed or token/queue), plus today's schedule, notes, follow-up tracking, and profession-specific compliance controls that restrict what regulated professions may publish — for example, information-first pages with no reviews, achievements, or public fee collection for advocates, CAs, and company secretaries under Bar Council / ICAI / ICSI rules, while architects can show a portfolio of completed projects.

How do customers pay?Common+

You choose. Storzu supports cash on delivery, direct UPI (with a customer payment-proof workflow you review), and online payment gateways on eligible paid plans through your own Razorpay, Stripe, PayPal, or Cashfree account. Payments settle to your own account — Storzu does not hold or process your sale proceeds in the bring-your-own-gateway model.

How do I connect Razorpay — do I need to be technical?+

No. Storzu is a Razorpay technology partner, so you can connect Razorpay in a few taps — no copying API keys, no developer setup. You authorise Storzu from Razorpay, and online payments go live on your store, settling directly to your own Razorpay account with no per-order commission from Storzu. You can also bring your own Stripe, PayPal, or Cashfree account where available.

Does Storzu handle GST and invoices for India?+

Yes. Indian sellers can set a GST profile (registered, composition, or unregistered), apply GST-inclusive or GST-exclusive pricing, set HSN/SAC codes, and Storzu computes CGST/SGST or IGST with place-of-supply handling. It generates sequentially numbered Tax Invoices or Bills of Supply as downloadable PDFs. Storzu presents tax information; the seller remains responsible for tax setup, reporting, and remittance.

What can the AI Product Studio do?+

Upload one product photo and Storzu can draft the listing name, description, category, price suggestion, and SEO title and FAQs; enhance the photo's lighting, clarity, and colour; generate a clean studio background; show fashion items on an AI model; or place products in context. You compare, retry, edit, or keep the original — nothing is published until you approve it. AI actions use plan credits.

Does Storzu include SEO and AI-discovery foundations?+

Yes. Storzu pages include structured data, per-store XML sitemaps, robots controls, Open Graph images, IndexNow signals, and AI-discovery content including per-store llms endpoints. Paid storefronts are listed in the public Storzu store directory, and sellers on eligible plans can edit their store SEO title, description, and FAQs with AI assistance. These foundations make eligible pages crawlable and understandable, but no platform can guarantee a search ranking or inclusion in an AI answer.

Do I need a website already to use Storzu?Common+

No. Storzu gives you a free address at yourname.storzu.com. On paid plans you can connect your own custom domain (yourname.com), or search for and buy a new domain inside Storzu, with guided DNS, ownership, and SSL provisioning.

How long does it take to set up?Common+

Most businesses launch in minutes through a guided setup flow — sign up with email, Google, or Apple, verify your phone, pick a category and template, add products or services (optionally with AI), and share your link.

What languages does Storzu support?+

English plus 8 Indian languages on eligible plans: Hindi, Telugu, Tamil, Kannada, Malayalam, Gujarati, Marathi, and Bengali. Product descriptions and customer-facing text can be AI-translated, and customers can browse the storefront in their own language.

Can I send order updates on WhatsApp, SMS, and email?+

Yes. On eligible plans, and with notification credits, Storzu can send automated WhatsApp, SMS, and email updates for order stages such as placed, confirmed, shipped, and delivered — plus invoices. WhatsApp deep links are always available for manual messaging, and email order notifications are included.

Can I use my own domain name?+

Yes. On paid plans (Growth and up) you can connect your own custom domain — yourname.com — or buy a new one inside Storzu. Domain configuration can be included in your plan, while the domain itself is billed separately. Free stores use a yourname.storzu.com subdomain.

Can I add staff and see analytics?+

Yes. On eligible plans you can invite staff with per-area permissions and an activity log (Growth Plus includes 2 staff accounts, Pro includes 5 under the current plan matrix). Storefront analytics show visits, product performance, and order and customer insights, alongside a plan-usage summary.

How is Storzu different from Shopify, Dukaan, Wix, or Instamojo?Common+

Storzu combines a website and store builder, services and appointments, restaurant menus, stays, professional-practice sites, an AI Product Studio, GST invoicing, and multi-channel messaging in one platform — with your own domain, online payments through your own gateway (no per-order commission), SEO-ready pages, and multi-language storefronts. Others focus on a narrower slice of online selling; see our detailed comparisons for a side-by-side look.

Does Storzu give me a QR code?+

Yes. Every Storzu store has a free QR-code generator. Print it on packaging, counters, visiting cards, your shop board, or invoices to send customers straight to your storefront.

Is there a free trial of the paid features?+

Yes. An eligible new store can start a one-time 14-day paid-feature trial — no credit card — to explore the Design Studio, analytics, automated messaging, and a bigger catalog. Custom domain and online payments unlock when you upgrade, and when the trial ends your store stays on the Free forever plan.

Can I take stay, homestay, or farm-stay bookings?+

Yes. Stay and accommodation businesses list rooms with occupancy details and date-aware pricing, and take booking requests through a calendar with blackout dates, overlap detection, and database-level protection against double-confirmed stays. Booking status runs from new request through check-in and check-out, with guest reminders, a cancellation policy, advance/deposit settings, and stay analytics.

Can I list properties and take real-estate enquiries?+

Yes. Real-estate businesses list properties with the right fields and take enquiries and site-visit requests through the storefront, with a category-aware workflow and status flow instead of a shopping cart.

Can customers check out and pay online, or is it only WhatsApp?+

Both. Storzu has a full storefront checkout — cart, guest checkout or customer accounts (phone, Google, or Apple sign-in), optional checkout OTP, saved addresses, coupons, and online payment — as well as WhatsApp order links for businesses that prefer to close on chat. You choose what fits your business.

Can I offer coupons, and handle cancellations, returns, and exchanges?+

Yes. Create percentage or flat-amount coupons with minimum spend, date windows, and usage limits. Storzu also handles order cancellations (including customer self-service within your rules), return requests, and exchange requests with approve, reject, and complete workflows — and records refund status without holding your funds.

Can I import my catalog in bulk or scan barcodes?+

Yes, on eligible plans. Import products from a CSV/catalog file with server-side validation and image rehosting into Storzu storage, review duplicates side by side, and merge them. Grocery and packaged-goods sellers can scan a barcode from the phone camera to add items fast, using a shared barcode catalog for names and details.

Can Storzu recover abandoned carts and send newsletters?+

Yes. Storzu captures abandoned carts and can run an email cart-recovery workflow, collect newsletter subscribers, and create and schedule newsletter campaigns — alongside a two-way customer inbox and a customer directory with order history.

Do I get analytics and business insights?+

Yes, on eligible plans. See storefront visits and views, product performance, order and customer insights, a seller funnel, appointment and stay summaries, coupon-redemption history, notification and credit usage, and staff activity — plus a plan-usage summary.

Can I sell in my customers' language?+

Yes. Storefront content is available in English plus 8 Indian languages on eligible plans (Hindi, Telugu, Tamil, Kannada, Malayalam, Gujarati, Marathi, Bengali). Product descriptions and customer-facing text can be AI-translated, and customers can browse in their own language.

Can I buy a domain inside Storzu, or connect one I already own?+

Both, on paid plans. Connect a custom domain you already own, or search for and buy a new domain right inside Storzu, with guided DNS, ownership, and SSL provisioning and renewal reminders. Free stores use a yourname.storzu.com subdomain, and changing a vanity subdomain sets up old-address redirects so shared links keep working.

Does Storzu work outside India, and in other currencies?+

Yes. Storzu works worldwide with currency-aware stores and orders, and sellers can use their own Stripe, PayPal, or Cashfree account where available. India-specific features — UPI, 8 Indian languages, and GST invoicing — are built in for Indian sellers. Some capabilities depend on plan, country, and payment-provider availability.

Is there a mobile app, and can I run everything from my phone?+

Yes. Storzu is mobile-first and installable as a PWA on supported devices, so you can manage products, orders, appointments, messaging, and invoices from your phone, with web-push notifications for new activity.

Can I add my team with limited access?+

Yes, on eligible plans. Invite staff with per-area permissions and an activity log — Growth Plus includes 2 staff accounts and Pro includes 5 under the current plan matrix — so your team can help run the store without sharing owner credentials.

Still deciding?

The free plan needs no card, so the fastest way to answer a question that is not here is usually to try it.

Or email support@storzu.com