Features

Everything Storzu includes, built for Indian small businesses

Storzu is an online store and website builder for Indian small businesses. It builds your catalog from photos with AI, publishes a branded storefront, takes WhatsApp orders and direct UPI payments, and sends order updates over WhatsApp, SMS and email. There is a Free forever plan, no per-order commission from Storzu, and no technical setup.

Storzu's Free forever plan is ₹0 — list up to 10 products, take 30 orders per month with COD or direct UPI, and pay no per-order commission.

Build the store

Get a real storefront online without design or development work.

AI photo-to-catalog

Upload product photos and Storzu drafts the names, descriptions and categories, so a catalog is a photo shoot rather than a data-entry job.

All plans, using AI credits

AI Photo Studio

Clean up a phone photo into a usable product shot — background, lighting and framing — without a studio or an editor.

All plans, using AI credits

AI virtual try-on

Let fashion shoppers see a garment on a model before they buy, which is the question that otherwise arrives as a WhatsApp message.

All plans, using AI credits

Business-type storefronts

Pick your business type and Storzu builds the matching storefront, terminology and workflow — products, food, services, appointments, rentals, property or stays.

All plans

No technical setup

No hosting, no plugins, no theme code. You answer a few questions and the store is live.

All plans

Take orders and get paid

Sell the way Indian customers already buy.

WhatsApp orders

Customers browse a real catalog with prices and stock, then order — so orders arrive organised instead of scattered across chats.

All plans

Direct UPI and cash on delivery

UPI payments land in your own account. Storzu takes no per-order commission on any plan.

Free and paid plans

Razorpay online payments

Cards, netbanking and wallets through your own Razorpay account, connected in a few taps without paperwork on our side.

Growth and above (Free is UPI and COD)

Orders, inventory and returns

Every order tracked through fulfilment, with stock, returns and customer history in one dashboard.

All plans

Keep customers informed

Order updates reach customers on the channels they actually read.

WhatsApp notifications

Order confirmation and fulfilment updates sent from your business, so customers stop asking where their order is.

All plans, using notification credits

SMS notifications

DLT-registered SMS for customers who are not on WhatsApp.

All plans, using notification credits

Email notifications

Order emails with the invoice attached, for both you and the customer.

All plans, using notification credits

Get found

Being online is not the same as being findable. Storzu writes the markup that search and answer engines read.

SEO built in

Every storefront ships titles, descriptions, a sitemap and structured data, so Google can index your products rather than guess at them.

All plans

AEO and AIO

Each store publishes machine-readable product and business facts, so ChatGPT, Gemini, Copilot and Perplexity can answer questions about your shop correctly.

All plans

Custom domain

Run the store on your own domain. Configuration is included; the domain itself is billed separately.

Growth and above

Run the business

The parts a website builder leaves you to solve yourself.

Appointments and bookings

Slot booking with double-booking prevented in the database, for salons, clinics, advocates and coaching.

All plans

GST invoices

GST-compliant invoices generated per order and attached to the order email.

All plans

Staff accounts

Give staff their own logins with permissions limited to the areas they work in.

Growth Plus (2) and Pro (5)

Analytics

What sells, what is viewed and where customers come from — including which answer engine referred them.

All plans

Common questions

Is Storzu really free?
Storzu's Free forever plan is ₹0 — list up to 10 products, take 30 orders per month with COD or direct UPI, and pay no per-order commission.
Does Storzu take a commission on my orders?
No. Storzu charges no per-order commission on any plan, including Free. UPI payments go directly to your own account, and paid plans are a flat subscription.
What does Storzu cost if I outgrow the free plan?
Growth is ₹199 per month, Growth Plus is ₹299 per month and Pro is ₹599 per month, each with an annual option. Paid plans add online payments through your own Razorpay account and a custom domain.
Can I accept online payments on the free plan?
On Free you take direct UPI and cash on delivery. Card, netbanking and wallet payments run through your own Razorpay account and start on the Growth plan.
Do I need a developer or a designer to use Storzu?
No. There is no hosting to buy, no plugins to install and no theme code to edit. You choose your business type, add products from photos, and the storefront is generated for you.
Does Storzu work for WhatsApp sellers?
Yes — that is one of the main things it is built for. Customers browse a real catalog with prices and availability before they message you, so orders arrive organised instead of as a scroll of chat messages.